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FEATURED BLOG POSTS

YouTube Video Advertising

By: Veda K. Ford
5-10 minute read.

YouTube ads are the best advertising option for video creative ad types. Consider YouTube in your media strategy for effective reach and awareness.




Smart Targeting through Programmatic Digital Media

By: Veda K. Ford
5-10 minute read.

Programmatic buying is digital advertising through an automated software called a demand-side platform DSP which offers transparency and efficiency into buying online media for website or mobile app placements.




SEM For Brands

By: Veda K. Ford
10 minute read.

Search engine marketing brings visibility to a brand online through relevant searches through mobile or desktop.




Gardening For Stress Relief

By: Veda K. Ford
5 minute read.

Work - life balance is so important and gardening is a great way to relieve stress and have a gratifying, satisfying reward.




User-Generated Content

By: Veda K. Ford
10 minute read.

With every marketer pushing UGC's, do you understand it and how it's leveraged? Learn about what is considered user-generated content.




Why am I Getting this Ad?

By: Aaron Estrada & Veda K. Ford
5-10 minute read.

The Facebook pixel code is a powerful behavioral observing tool that allows advertisers to reach their clients customers.




Catalog Sales Campaigns

By: Veda K. Ford
5 minute read.

Catalog ads and shopping ads have pushed to the forefront of advertising. Advertising inventory brings the product front and center to the consumer. This tactic is relevant to any brand looking to sell. . .




Paid Social, What Is It?

By: Veda K. Ford
5-10 minute read.

Paid Social advertising is the practice of showcasing branded content, with the intention of having an organic feel to the social media platform. Paid Social advertising is digital marketing’s best kept secret. . .




What is an NFT?

By: Veda K. Ford
5 minute read.

An NFT is a non-fungible token - it is a financial security created from digital data that is stored on a Blockchain. It is like an online ledger. Part of the data stored on the Blockchain is ownership. This concept is. . .




NFT Terminology

By: Veda K. Ford
5 minute read.

If you’re just getting started in the crypto space and found terms you’re uncertain of, check out the lingo in this space here!




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